Your attitude towards selling and sales people is a huge indicator of your financial success.
I once recruited a guy to work in my financial services business. He lived in the neighborhood, and when he saw me driving a black Jaguar, he wanted to find out more about what I did.
Soon after he started, my wife told me that his wife approached her and asked… “Does this mean he’s going to have to sell stuff?”… like it’s some lowly thing.
I can’t tell you how many times I’ve had people tell me things like…
- I don’t want to sell
- I don’t want to sound like a salesman
- I’m not interested in selling anything
- I hate sales people
And so on…
I hope it’s not how you feel. Because if you do, I hate to break it to you, but you’ll never achieve any kind of serious financial success.
Motivational speaker, author and a very successful businessman T. Harv Eker said it this way…
“Rich people are willing to promote themselves and their value. Poor people think negatively about selling and promotion.”
A close relative once told me – “My kid better go to school and get a degree. Otherwise what is she going to do, go into sales?”
Uh, why is there something wrong with going into sales?
Now, look, there’s nothing wrong with not wanting to go into sales, but most people have a poor view of sales and sales people.
Don’t These People Get That Sales Drive The Economy?
Sales is the most important element of any business. Big or small.
It’s the sales department that drives the revenue, and keeps people employed.
Without sales there would be no need for engineers, computer programmers, accountants and every other position in the company.
Not to belittle them, but without sales, a company simply wouldn’t exist.
T. Harv Eker goes on to say…
“Resenting promotion is one of the greatest obstacles to success. People who have issues with selling and promotion are usually broke. It’s obvious. How can you create a large income in your own business or as a representative of one if you aren’t willing to let people know that you, your product, or your service exists? Even as an employee, if you aren’t willing to promote your virtues, someone who is willing will quickly bypass you on the corporate ladder.”
Ain’t that the truth?
By the way… even charities hire professional copywriters to create sales ads that ask for donations. Who do you think collects more money… an overweight chump dressed like a “hobo” with jingle-bells and a bucket with the Salvation Army logo (I saw one in a supermarket parking lot)… OR… someone dressed as a Santa Claus with the exact same bucket in the exact same parking lot? If you said the latter, you’d be correct. When I saw Santa with a big smile wishing me “Merry Christmas” the other day, I gladly reached into my wallet and dropped a couple dollars in the bucket.
And just so you know a well written promotion asking for a donation to help feed the poor will trump both of these examples in how much sales it brings in.
It has nothing to do with who needs it the most, but more with how it’s presented and “sold”. Like it or not, them are the facts.
Every successful entrepreneur is first and foremost a great sales person.
In fact, if you look at the entrepreneurs who get the deals on the show, they’re the ones with the best pitch.
Fact is… if you want something in life you gotta be willing to sell and promote yourself.
Both in business and in personal life.
Asking someone on a date is selling yourself, isn’t it?
Getting your kid to do homework, is selling, is it not?
Landing a job is all about selling your potential employer on why they should hire you, right?
Best-selling authors may not have the best books, but they sure know how to sell and promote them.
Leaders can only lead a team of people if they can sell the vision and inspire others… they have to sell the team on it.
The WORST attitude someone can develop, that’s detrimental to their success is – I’m not a sales person, I can’s sell.
You know what I say to that…
Learn How To Sell
Doesn’t matter where this self-limiting belief came from. Whether it’s from your parents, past bad experiences with pushy sales people, or any other negative influence. But if you made the decision to make money, accumulate wealth and become successful… accept the fact that you’ll have to sell.
By the way, just so you know, I’m NOT an aggressive, pushy, slick-talking, “used-car salesman” type of a guy. I’m actually an introvert. I was somewhat of a sky kid. So I’m definitely not your “natural born” salesman. If there is even such a thing.
Yet that didn’t stop me from spending over a decade selling Millions of Dollars of life insurance and other financial products.
Because as I’ve discovered, sales is about how you feel. It’s an attitude. It’s belief in your product, service or brand. And the ability to transfer that belief to other people.
Oh sure there are sales techniques and methods you can use to create rapport with people, get verbal agreement and ask for the sale. But none of that is as important as your belief and excitement in what you do.
If I know that my product can really help someone, it’s my belief that I need to do everything in my power to get them to see it. It’s my obligation to do what I can to get them to say yes. Because if they don’t, they’re the ones that are going to lose.
Besides, when you know how to sell, you’ll never go broke. It is the only skill where sky is truly the limit. The only thing better than selling in my opinion is knowing how to market. Which allows you to create leverage and multiply your sales (i.e. online marketing), without you having to do all the heavy lifting yourself.
What do think about selling and sales people? Let me know by commenting below.
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